Panelists: Margaret Skucha (President of the National Fund), Maria Andrzejewska (Director of the Centre UNEP / GRID), Catherine Rudnick (Chairman of the Board, VIVENGE) and Kamil Wyszkowski (National Representative of the United Nations Global Compact), talked ... on reducing the environmental impact of activities related to rebranding. The discussion was moderated by Alexander Sosnowska (CEO Cpi Studio Corporate and Interior Design).
In 2013, the UN Global Compact in partnership with the company VIVENGE and public administration in Poland began the process of creating Brandbility Certificate. It is to be awarded to companies that effectively minimize the negative impact of image changes on the environment. The purpose of the Panel was to present the principles of the new cross-sectoral initiatives and to show the environmental benefits of eco-friendly business activities.